
Instagram Permissions
This is reportedly the fastest growing social app out there. On the Google Play Store it is described as: Share your photos and videos with friends and followers in a photo feed, or send posts directly to your friends. Instagram is the clear leader in photos and video captured with mobile devices. There is more to it. But, that is the basic idea. It is a free service. Or is it?
Do you remember those apps that used to say free, just give us your email address? If you did, you suddenly found yourself inundated with email spam. How does Instagram pay for the servers and bandwidth to handle 150 million plus users? Why are the Facebook owners willing to pay US$1 billion to buy a company run by a dozen or so employees? (Reference)
For that matter how does Facebook make its money? There is the on-site advertising. Those ads along the right side of the page. Google does something similar. I have Google Ads on this site. They pay for the web site and most of my Internet connection cost. But, is Facebook/Instagram going to make $500+ million per year and up just displaying page ads?
In 2011 85% of their money came from selling advertising. 15% came from ‘payments’. (Reference) Some portion of those ‘payments’ come from phone service providers. AT&T and Verizon need something for you to burn up those data plans. But, how much money is there in those channels? Continue reading →