Facebook

Making Better Use of Facebook

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Many of us in Second Life™ run businesses and some of us also run RL businesses… ummm… that means businesses  not in SL. I suppose whether a business is in SL or not, the business is real. Whatever, I came across this article on making better use of Facebook to promote your ideas, products, services, whatever…

See: How to Improve Your Facebook News Feed Visibility

Embryonic-3 : Mecha-Amonite II
Embryonic-3 : Mecha-Amonite II by Nebraska Oddfish, on Flickr

For bloggers in Second Life, or anywhere I guess, there is the problem of how Facebook is reacting to comments on linked-to sites. Having comments on in my blog drops my points with Facebook.  They are less likely to extend my reach, or in simple words… they will show my stuff to fewer people.

As the article points out, you can have comments on your site. But, if you can encourage visitors to comment on Facebook, your reach will increase. It isn’t so much that you have comments that is the problem for Facebook. It is that Facebook responds positively to people commenting on your links on Facebook.

So, whether you are selling something or just trying to increase your popularity, there are good and bad ways to do that with social media.

Second Life Bits 2015 Week 09

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Freeze Frame Bug

It seems there is a bug in the SL Viewer. Yeah, I say that like there is only one… Well, you’ll see this one if you take a snapshot using Freeze-Frame and then close the camera panel before your release Freeze-Frame mode. The only fix at that point is to relog.

Slow Render @ Server-Scripting UG 2015-09
Slow Render @ Server-Scripting UG 2015-09

Once you relog, open the camera panel (Ctrl-Shift-S) and turn off Freeze-Frame. You don’t have to, but I would probably forget it is enabled and take another picture, close the panel, and have to relog again.

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Facebook Name Policy

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Toysoldier Thor is going activist in an attempt to get Facebook to change their policy on names and allow anonymous users. I doubt such a change can happen because it would damage a successful financial model. But, I could be wrong. So, help him if you think it a good idea.

See: Time Facebook Fixes “Real Names Only” TOS.

How Facebook Makes Money
How Facebook Makes Money

I suppose if anonymous activists can figure out a way to have a financial impact on FB then they may be able to affect a change. But, to do that one must understand FB’s financial model. 

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Facebook Chat

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It seems to me Facebook is all about the money and market share. Businesses do have to compete and Facebook is the big kid in the room, king of the mountain so to speak. Lots of people are trying to knock Facebook out of that position. In the latest European battle to be your text messaging service Facebook is shifting tactics.

If you use a mobile app for Facebook, you know it has had a text chat app built in. Now it is being removed. You either download Facebook’s chat app or do without FB chat.

Get the details on what’s happening here: Facebook Is Forcing All Users To Download Messenger By Ripping Chat Out Of Its Main Apps.

When I read Zuckerberg quotes I don’t see concern about FB customers. I get a sense that it is all about maintaining market share. That is not necessarily a bad thing. Businesses do have to compete. But, it is possible to get it wrong.

The quote I’ve seen from Zuckerberg is:

“ And the reason why we’re doing that is we found that having it as a second-class thing inside the Facebook app makes it so there’s more friction to replying to messages, so we would rather have people be using a more focused experience for that.”

The underlining is my emphasis.

I point this out because I am already thinking about what a FB virtual world might be like. I believe that the fundamental nature of any Facebook world is going to be set by Zuckerberg and the Facebook corporations business needs. My thinking is getting the nuances of the nature of both accurate will improve my predictions.