It seems to me Facebook is all about the money and market share. Businesses do have to compete and Facebook is the big kid in the room, king of the mountain so to speak. Lots of people are trying to knock Facebook out of that position. In the latest European battle to be your text messaging service Facebook is shifting tactics.
If you use a mobile app for Facebook, you know it has had a text chat app built in. Now it is being removed. You either download Facebook’s chat app or do without FB chat.
Get the details on what’s happening here: Facebook Is Forcing All Users To Download Messenger By Ripping Chat Out Of Its Main Apps.
When I read Zuckerberg quotes I don’t see concern about FB customers. I get a sense that it is all about maintaining market share. That is not necessarily a bad thing. Businesses do have to compete. But, it is possible to get it wrong.
The quote I’ve seen from Zuckerberg is:
“ And the reason why we’re doing that is we found that having it as a second-class thing inside the Facebook app makes it so there’s more friction to replying to messages, so we would rather have people be using a more focused experience for that.”
The underlining is my emphasis.
I point this out because I am already thinking about what a FB virtual world might be like. I believe that the fundamental nature of any Facebook world is going to be set by Zuckerberg and the Facebook corporations business needs. My thinking is getting the nuances of the nature of both accurate will improve my predictions.
There is a chance that with this move FB may incur penalties imposed by the EU anti-trust policies, which are more strict than those in the US. That’s what happened to Microsoft when the EU imposed MS to give users the option to choose a browser under Windows.