Canary Beck has an article: Pete Linden Shares Linden Lab’s Sophisticated Approach To Marketing Second Life At SL12B. It is based on a video of Pete and Xiola at SL12B’s Meet the Lindens. She is making the point that the communities idea of the Lab not marketing Second Life is simply wrong. But, she makes no comment on how well, or not, they are marketing SL.

I suggest reading Canary’s article. I think it gives a good idea of what the Lab says it is doing. But, like many things what we think we are accomplishing and what we are accomplishing are often different. Looking in the search engines on ‘fashion’… it just ain’t happening.



