The Change in MMO Appeal

Over at New World Notes Hamlet has an article up titled: The MMO is Dead; Long Live the MMO. He points us to an article over at Paste Magazine (site about entertainment). It has an article titled: The Moment of the MMO has Passed.

Playing Around

Playing Around

The author is writing about how the age of MMO’s (Massive Multiplayer Online) has passed. He feels that much of their popularity was from socialization. If you have read the study Longevity by n-Yuen Teng and Lada A. Adamic, that I often refer to, you’ll see how the two support each other. It seems social interaction is more the key to player retention than any other single factor in a game. So, I see the study as supporting the author’s thinking.

The author, Ian Williams, feels that while MMO’s once filled this niche for social interaction in our lives they now have competition and thus are not going to be as popular as they once were. He may have a point.

As we think about the coming new world by Linden Lab™ Ian’s point on the profitability of MMO’s has implications. His thinking is that the profit margin has deceased as competition has increased. Well, that is basic economics. Competition drives prices down, which is why the free market is so good for people over the single provider controlled economies.

I am sure that this aspect of MMO’s has not been over looked by Ebbe Altberg, the CEO of Linden Lab. It suggests that we can expect lower tier in the new world, which while mentioning has said little about. I suspect that costs will decrease to be made up in volume. We’ll have to wait to see how that works out.

2 thoughts on “The Change in MMO Appeal

  1. Too many \running around with swords\ games were created. So, \running around with swords\ could be its own genre. Instead of saying mmo socializing is spread too thin, we could say \running around with swords\ socializing is spread too thin. I just have a feeling that the great games which are not \running around with swords\ are doing alright.

    Virtual worlds are elaborate socializing software. People find what they want in there among the vast human interaction options: in public, private, busy, tranquil, collective efforts, competitive events, all ages, adults only, and every other imaginable scene. This should be much stronger than mmo’s, and it should last for the rest of mankind’s existence.

    • You later point I tend to agree with. But, the point of Ian’s article is that Twitter and Facebook are taking users from MMO’s.

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